Out in the Mall

One of my goals while at Pheasant Lane Mall is to increase sales. The mall is a busy and bustling place with many opportunities to attract new customers and build relationships. To start out my marketing blitz we thought it best to target the business within the mall. We went out and met the employees who work within the mall everyday. To help encourage sales and build good will I created and distributed a specials menu for mall employees which featured special deals during the slower days of the week. This has been a great hit so far!! However, nothing can seem to top the great Chick-fil-A spinning wheel game. It generates lots of excitement with both mall employees and patrons alike. Our employees love the game too as they get the chance to interact with future guests. Overall, it's been a fun and exciting time to see how these small proactive steps can build sales, both for now and the future.


One of our new employees, Kayla, expertly handling the wheel!